Sabine Seitz

M2M Marketing Communications

With 15+ years of Marketing experience in the ICT industry, Sabine still considers this the most exciting area to work in. To her, M2M or the Internet of Things is providing today’s and tomorrow’s most fascinating applications and solutions due to its impact on both work environment and private life, be it smart factories, smart cities or wearables.

Recent Articles

Looking Back on the Year: More Things on the Internet

Digital connectivity has made further headway in the business world this year and there are initial signs that end consumers are about to boost demand... Find out more

M2M connects Christmas

If it snows during Advent – the runup to Christmas –, most people look forward to a White Christmas, sleigh rides, and mulled wine. But there is... Find out more

Five TED Talks on the Internet of Things

How the Internet of Things develops in the future will depend not only on technologies. Visions and ideas that take a differentiated, and at times... Find out more

Why Crowdfunding for Your IoT Project

From coffee makers and refrigerators that tweet to BBQ thermometers that are connected, in the maker movement the Internet of Things has fallen on... Find out more

Electromobility: Batteries of the Future are Connected

Efficient batteries are one of the greatest challenges that electromobility faces. In cooperation with Deutsche Telekom, e-bility has developed an M2M... Find out more

Consumers Discover the Internet of Things

Companies have so far determined the demand for M2M and IoT solutions. That is now changing. A recent study shows that more and more end consumers are... Find out more

Data from the Light Bulb

The growing Internet of Things needs higher data transmission capacities. That is why industry and scientific research are not only concerned with the... Find out more


M2M Summit: Welcome to Connected Reality

M2M connects cars, solar modules, bicycles, forklift trucks, wristwatches, and even cows on the Internet of Things. A technology that used to be... Find out more
M2M and IoT

Communicate instead of command

Computers are pervading more and more areas of life, changing communication between humans and computers in particular. On the one hand, classical... Find out more


O’zapft is! Beer mugs become part of the Internet of Things

Costumes, rides and beer tents - all things that await visitors to the Oktoberfest in Munich. In the future, overhearing terms such as Arduino, Spark... Find out more

M2M-Giant China

The Western M2M industry looks to East Asia. According to the GSMA study, “How China is set for global M2M leadership”, with 50 million connections at... Find out more

How intelligent transportation systems are changing mobility

Fleet managers are recording vehicle positions and driving behavior, cities and local authorities are collecting information about traffic flows, and... Find out more

Horizon 2020: Paving the Way for a Digital Europe

In Europe, information and communication technologies will continue to spur on innovation, economic growth and progress. That, at least, is the stated... Find out more

“We wish to see a plug-and-play standard for the Internet of Things”

The Internet of Things has reached day-to-day business. Companies rely on cloud-based platforms to manage the growing amounts of data and rising... Find out more

Smart City: Street Lighting 2.0

Street light maintenance is expensive. That’s why many cities are trying out intelligent lighting systems that can be remotely controlled. These... Find out more


IoT startup Atooma wins Telekom Innovation Contest

Cars, solar modules, streetlighting and parking spaces, even ballpoint pens, wristwatches, glasses and coffee cups – in the Internet of Things (IoT)... Find out more

How M2M takes motor sport forward

The smell of oil, the sound of tires rotating and a screen with constantly moving circles on a virtual map of the Nordschleife – at the legendary... Find out more
M2M and IoT

The Internet of Things: How It All Took Shape

Everything is connected nowadays – cars, containers, streetlighing, parking lots, even ballpoint pens, wristwatches, glasses, and coffee cups.... Find out more

Fleet Management by M2M

Telematics solutions are reputed to be expensive and not yet mature, but that is a prejudice. They have now cleared the hurdles of their early days... Find out more

Climate savior M2M?

Only half the Statue of Liberty still peeps out of a landscape covered in snow and ice with the icebound skyline of New York in the background. Roland... Find out more

M2M Protects Cultural Heritage

A hill with 19 chapels, any number of pilgrims and in the middle of it all an M2M solution. How machine-to-machine communication helps preserve a... Find out more

Think out of the Box - When Cows Start Texting

Nowadays calves are announced by text message. Two hours before the cow is about to calve the farmer is informed, enabling him to be in the barn in... Find out more


CeBIT: M2M Beneath Magenta Shades

From connected keys to smart suitcases: at CeBIT in Hannover Deutsche Telekom presented a wide range of M2M solutions across vertical industries and... Find out more

Does a City Need to be Smart?

There are many reasons to make cities smart: ecological and economic sustainability, improved administrative effectiveness, reduced costs, higher... Find out more