Buying a car these days is about more than horsepower or miles per gallon. Cars are increasingly developing into mobile infotainment centers. In addition more and more carmakers are collecting vehicle data in order to offer improved service models to their customers. Both infotainment and vehicle data are transmitted via integrated M2M modules.
But how do you ensure that streaming of video or audio content via 4G-connectivity is technically working and commercially viable? With the classical M2M roaming approach, mainly developed for small amounts of diagnostic data in a B2B business model, this is hardly feasible. One network operator alone can hardly provide a solution to these customer requirements. Fitting out every car with different SIM cards would be too expensive and complex for a car manufacturer. But using only one SIM card raises another problem: Carmakers need to ensure that a car for the Spanish market gets a Spanish SIM card as well. Up to now, this was a complex, time consuming and expensive challenge for them. That is why network providers have joined forces to enhance global M2M services.
Net coverage in 33 countries
Six leading international network operators – Deutsche Telekom, Orange, TeliaSonera, Telecom Italia Mobile, Bell Canada, and Softbank – cooperate in the Global M2M Association (GMA), for example. Between them they cover 33 countries in Europe (coverage of GMA in that very fragmented market is about 97%), the Americas, and Asia.
In spite of existing roaming agreements, implementing and managing international M2M and IoT solutions has so far proven rather difficult. Identifying the cause of faults and rectifying them, for example, is expensive and time-consuming. A service unveiled by the GMA at the Mobile World Congress 2015 is designed to remedy this state of affairs. The nucleus of the new offering is the integration of the Multi-Domestic Service platform provided by Ericsson and a eSIM subscription management solution by Gemalto. M2M and IoT solution providers as well as OEMs can thereby customize their products easily to suit the world market’s needs.
One platform for all network operators
The platform serves as the interface between the local GMA network operators on one hand and M2M and IoT solution providers as well as OEMs on the other hand: