M2M Consumer Electronics
Life is for Sharing: interaction and localization.
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The explosion in connected Consumer Electronic (CE) devices offers a wide range of opportunities for everyone
from manufacturers to consumers. Machine-to-machine solutions lead to enhanced and new CE devices that can
deliver added value such as tracking or monitoring services. M2M applications even create new user experiences
and entirely new service-based businesses for CE manufacturers and providers. CE devices empower customers to
manage their lives on-the-go while allowing manufacturers to gather detailed information about their products
and how they are used – information that can be used to improve product designs and strengthen relationships
with customers.
Entertainment
Entertainment and media are no longer confined to specific spaces at home. M2M software and hardware provide a
seamless experience for mobile phones, MP3 players and mobile gaming consoles. M2M keeps users connected
around-the-clock and automates access to all kinds of media, ensuring content is always up-to-date. M2M
solutions also automate data gathering and analysis, allowing device manufacturers and service providers to
offer new services..
Benefits for manufacturers:
- Competitive response to smartphones
- Detailed product and usage information
Benefits for service providers:
- Mobile services offer new revenue streams
- Increase customer loyalty and spending with expanded services
Benefits for consumers:
- Seamless user experience anywhere
- Localization and remote access services
Fitness & Sports
M2M solutions can help users become even more fit by automating the transfer of workout information to logs and
social media sites. They can offer automatic navigation advice or provide tips based on real-time performance
parameters fed by bike computers or pulse meters. Gyms, health insurers and even device makers can use info
collected by consumer electronics to differentiate themselves from the competition with new and improved
services.
Benefits for manufacturers:
- Connectivity leads to product evolution
- Increase customer loyalty and spending with expanded services
Benefits for professional sports & gyms:
- Personalized training programs using real data
- Leverage workout data for up-selling
Benefits for consumers:
- Real-time workout tips based on actual performance
- New community-based services
Benefits for insurers:
- Bonus programs for healthier customers
For Fitness & Sport products, click here.
Localization
People don't just want to know where they are, they also want to discover what's near them. And they want to be
able to locate property quickly. CE devices connected to M2M networks can provide real-time information about
buying new shoes, the quickest detour or the name of that mountain. Forget where you parked your car? Want to
know where your children are? M2M.
Benefits for manufacturers:
- New localization market
Benefits for insurers:
- Improved recovery rates in loss and theft
- New bonus programs for high-value items
Benefits for consumers:
- Customers have more control over their things that are important to them
- Increased peace-of-mind and convenience
For Localization products, click here.
